Case Study 2:
A Paris-based multinational food and nutraceuticals major’s (21 Billion US$ in revenues) Indian business needed to redefine their approach to the customer in order to take on established dominant market players. The head of training drafted a plan to derive business benefits from market observations. However being a new idea, they had no insight into how to implement it.
We worked closely with their team, deploying additional resources to meet a truncated timeline, ideating, identifying, developing and deploying a system that was being used for the first time in the Indian and International business.
Insights from this system have allowed the client to improve their customer-facing teams and ultimately improve their relationship with customers.